Frenzy Guide
+264.5%
INCREASE IN REACH
+136.5%
INCREASE IN INTERACTION
+111.3%
INCREASE IN PAGE VISITS
Frenzy Guide Service is a family-friendly inshore fishing charter in Galveston, Texas. With a strong passion for delivering memorable fishing experiences, the business needed an equally strong online presence to match. We were brought in to manage their Facebook and Google My Business pages, focusing on brand visibility, content creation, and local engagement.
Overview & Challenges
Before partnering with us, Frenzy Guide Service faced several key issues:
- Inconsistent posting schedule
- Minimal engagement and reach on social platforms
- No cohesive content strategy
- Incomplete business profile on Google
- Limited use of local SEO
- Lack of community interaction and customer connection
- Unused opportunities to highlight family-friendly experiences
What We Did:
- Revamped and restructured the Facebook page
- Optimized business info: hours, location, call-to-action buttons, categories
- Implemented a content calendar for consistent, timely posting
- Designed branded graphics and posts tailored to their target audience
- Highlighted family-friendly charters, seasonal fishing, and behind-the-scenes moments
- Participated in local groups and fishing forums to build community credibility
- Actively engaged with followers and responded to comments/messages
- Fully optimized the GMB profile with accurate business details, keywords, and categories
- Uploaded high-quality photos to enhance visual presence
- Created weekly posts to boost visibility and engagement
- Encouraged and managed customer reviews
- Improved local search performance and map rankings
- Tracked insights to refine posting strategy
Results:
- Increased Facebook reach and post engagement within the first month
- More inquiries via Facebook Messenger & GMB
- Boosted visibility on local searches
- Built trust with local families and tourists by showcasing real stories & easy-going experiences
- Created a repeatable, seasonal content structure to support year-round bookings
Strategy:
We focused on a localized, value-driven strategy. By highlighting the unique charm of family fishing trips, we connected emotionally with potential clients. Our goal was to blend SEO best practices with authentic storytelling, using visuals and clear calls to action to drive bookings and trust.
Content:
We create seasonal, relevant content that highlights real fishing trips, big catches, and family-friendly moments with Frenzy Guide Service in Galveston, Texas. Using a mix of photos, videos, and fishing tips, we keep the audience engaged while boosting local SEO. Each post is designed to increase visibility, build trust, and drive more bookings through Facebook and Google.
Why Choose Us
Social Media Experts
Results-Driven Strategy
Local SEO Optimization
Custom Content That Convert
Account Management
Industry-Specific Knowledge
Transparent Reporting
Website Design & Development
What We Did
Streamlined Booking Experience
- Implemented a clear “Book Now” button and floating CTA linked to an embedded booking system—making it quick and intuitive to start a fishing trip.
SEO-Driven Fishing Report Blog
- Built a blog featuring timely fishing reports—boosting SEO, engaging repeat visitors, and showcasing Capt. Chris’s expertise.
Transparent Rates Page
- Developed a clear, structured rates page outlining half-day, full-day, and custom charter pricing.
Lodging Feature Page
- Created a dedicated page to highlight nearby accommodation options ideal for out-of-town fishing clients.
Live Google Reviews Integration
- Added a dynamic testimonials section powered by Trustindex to pull real client feedback and build trust.
Monthly Photo Gallery
- Set up a gallery page with monthly photo uploads to feature client catches, boost social proof, and enhance search visibility.
Branded Review Cards
- Created print-ready cards with QR codes and clean branding to help collect more Google reviews and strengthen local trust.
Why This Website Works
- Mobile-First, Built for Bookings
The site is fully responsive, with a floating “Book Now” button and clear CTAs that lead directly to the embedded booking system. - Organized and Informative
Rates, lodging, and boat info are presented in a clean structure—so visitors know what to expect and how to prepare. - SEO-Driven Content
Fishing report blogs and geo-targeted keywords like “Galveston fishing guide” support organic traffic growth and search visibility.
- Social Proof in Action
Live Google reviews and branded review cards build trust and encourage client feedback—both online and offline. - Visual Engagement
The gallery and fishing report pages are regularly updated with real photos, making the site feel active and authentic. - Scalable and Easy to Maintain
Built on WordPress, the site allows for quick updates to photos, blogs, and trip info—ideal for a fast-moving charter business.
Need a Website That Works for You?
Whether you run fishing charters, outdoor tours, or seasonal excursions—we build fast, user-friendly websites that attract bookings, showcase your experience, and help grow your guide service.
Social Media Marketing